The people at J. Crew must be (should be) thanking their lucky stars for all the amazing – not to mention FREE – publicity First Lady Michelle Obama has given them. In the midst of the much lamented “downturn” they have items flying off their e-shelves the second Mrs. Obama is photo’d wearing them.

The marketing team was quick to capitalize and now you’ll see that fab green skirt Michelle O. wore in London in ads blanketing the net. They’ve gone into production overdrive, no doubt. With the closer look the skirt really is remarkable. Dig the texture and the subtleties in color. This Lady has an eye for detail!

Snipped from Huffingtonpost.com

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So after giving DSquared a sound eBashing recently, I must return to them to give an almost as enthusiastic round of ePlause (ok, enough with the ‘e’ crap).

The SS09 campaign with Naomi Campbell and Linda Evangelista is completely drop dead. Now, I’m still not hype to run out and buy a piece of their clothing (which, I guess, is what ads are for…), but this is sincerely the kind of thing I would just hang on my wall to admire.

So even if D & D make a few misguided choices, like sending Starbucks coffee cups down the runway as accessories, they certainly know how to pick a good photog. Steven Meisel’s genius is clearly showing through here. Lovely.

photos: thefashionspot.com

Buy DSquared2 at Zappos.com